Role Profile: Marketing Manager (Creative Services)
Position: Lead marketing campaigns aimed at solving key business goals such as increase traffic, drive acquisition, grow engagement, launch new products, and build brand preference. Report to Marketing Director.
Responsibilities include:
- Handle creative development and production for ongoing paid circulation marketing initiatives, as well as new product launches.
- Manage a full spectrum of media channels: digital, print, direct, video, mobile, social, outdoor, etc
- Work alongside in-house and external freelance creative teams.
- Coordinate with stakeholders across all relevant departments: Marketing, Product, Marketing Operations, Research, Finance, IT.
Requirements:
- Bachelor’s Degree in Marketing, Advertising or related field preferred.
- 4-6 years of experience in direct response or B2C marketing/advertising.
- Experience with all forms of offline and online marketing.
- Extremely strong oral and written communication skills.
- Knowledge and passion for the marketing industry with specific focus on driving client business goals.
- Ad-agency experience strongly preferred.
You will fit well in this position if:
- You can build relationships day in, day out with our clients, proving that we can be reliable, objective partners to executives and the creative team alike.
- You are a dynamic and critical thinker who seeks to understand the broader view of our client's business.
- You possess strong proficiency in managing multiple projects to tight deadlines and coordinate effectively across teams.
- You have an active interest in journalism and media.
- You have a strong history of developing creative strategy briefs.
Key Behaviors - You are someone who:
- Has strong interpersonal skills; the ability to influence cross-functional teams without direct authority.
- Is a motivated information seeker.
- Passionate about doing great work for an iconic brand.
- Informed and interested in emerging technologies and applications.
- Is incredibly thorough and precise with every detail of every assignment or communication.
You will not fill well in this position if:
- You cannot be flexible.
- You cannot think creatively or appreciate the creative process.
- You are a poor leader.
- You cannot work under pressure.
- You are not determined.
- You are unaware of marketplace trends.
Feeders:
- Past roles include: Account Supervisor (agency), Marketing Manager (brand)
Position: Lead marketing campaigns aimed at solving key business goals such as increase traffic, drive acquisition, grow engagement, launch new products, and build brand preference. Report to Marketing Director.
Responsibilities include:
- Handle creative development and production for ongoing paid circulation marketing initiatives, as well as new product launches.
- Manage a full spectrum of media channels: digital, print, direct, video, mobile, social, outdoor, etc
- Work alongside in-house and external freelance creative teams.
- Coordinate with stakeholders across all relevant departments: Marketing, Product, Marketing Operations, Research, Finance, IT.
Requirements:
- Bachelor’s Degree in Marketing, Advertising or related field preferred.
- 4-6 years of experience in direct response or B2C marketing/advertising.
- Experience with all forms of offline and online marketing.
- Extremely strong oral and written communication skills.
- Knowledge and passion for the marketing industry with specific focus on driving client business goals.
- Ad-agency experience strongly preferred.
You will fit well in this position if:
- You can build relationships day in, day out with our clients, proving that we can be reliable, objective partners to executives and the creative team alike.
- You are a dynamic and critical thinker who seeks to understand the broader view of our client's business.
- You possess strong proficiency in managing multiple projects to tight deadlines and coordinate effectively across teams.
- You have an active interest in journalism and media.
- You have a strong history of developing creative strategy briefs.
Key Behaviors - You are someone who:
- Has strong interpersonal skills; the ability to influence cross-functional teams without direct authority.
- Is a motivated information seeker.
- Passionate about doing great work for an iconic brand.
- Informed and interested in emerging technologies and applications.
- Is incredibly thorough and precise with every detail of every assignment or communication.
You will not fill well in this position if:
- You cannot be flexible.
- You cannot think creatively or appreciate the creative process.
- You are a poor leader.
- You cannot work under pressure.
- You are not determined.
- You are unaware of marketplace trends.
Feeders:
- Past roles include: Account Supervisor (agency), Marketing Manager (brand)